Wednesday, November 27, 2013

Assignment #5: High Expectations Asian Father (Brian Chan)


I’m writing about the “high expectations asian father meme”. This meme became popular in the summer of 2010 and has remained quite popular since then. The meme I have chosen features a green background, and the words, “Facebook? Why don’t you face book and study?”. It features a headshot of a Korean actor, Jeon Mu-Song, who is known to portray father figures in Korean dramas. I surmise this was the reason he was chosen to represent the stereotypical stern and demanding Asian father.

According to 
knowyourmeme.com, Quickmeme has received over twenty thousand submissions and memegenerator has received nearly thirty thousand unique variations of this meme. I think this meme became popular because it was a satire of how overbearing Asian parents are and how much they push their kids to academically succeed. I felt a lot of Asian internet users could identify with the meme, hence its popularity. In one of Professor King’s lectures, he mentioned how Asians are one of the majorities in the internet user demographics. Perhaps, this is also one of the reasons why this meme has maintained its popularity.

The meme became very popular with a peak of 100 in December 2011, according to Google trends. Since then, it has leveled off with a popularity of around 20. Other memes that have emerged from this one are “Overachieving Asian student”. Two years ago that meme was infamous among UC Berkeley students.

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